Everyday is a good day to ride. So if you like riding bikes as much as we do, well, then why not prove it? Whether you're out chasing a National title or attacking your buddies 15 minutes into an easy Sunday spin, make sure you're #NeverNotRiding to complete this challenge and win big prizes!

Consistency is the name of the game. All you have to do is ride a minimum of 3 times per week for at least 20 minutes per day to complete the challenge and you're in for some cool freebies or vouchers up to 20% off on the latest cycling gear and equipment on Specialized.com. We'll also be choosing one rider in each territory to be among the first to rock the New Specialized Allez Sprint!! This challenge runs from April 4 to April 25 and is valid in China, Japan, Malaysia, Singapore, and Taiwan.

*If you completed the challenge and did not receive a code, please resubmit the form again by clicking on the email from Strava.
*Coupon code will be active from April 13 to June 30



  • Sign up on Strava and Join the SpecializedAllez Sprint #NeverNotRiding Challenge.
  • Ride 3 times per week for at least 20 mins per day to complete the challenge.
  • Minimum 20 minutes moving time per activity must be completed on separate days of the week between April 4 to 25.
  • Qualifying activities include: Ride, E Bike Ride, Virtual Ride. Manual activities will not count towards the challenge goal​.


All Participants who complete the challenge stand to earn:

  • Specialized #NeverNotRiding Challenge Badge
  • 20% Discount voucherfor purchases onSpecialized.com

PLUS: The first rider to successfully complete the challenge and claim their discount voucher fromSpecialized.com also stands to bring home a newAllez Sprint Frameset !
*Subject to availability of size and color​



  • Specialized Allez Sprint : #NeverNotRiding Strava Challenge(the “Contest”) is hosted by Specialized Asia Pacific Pte. Ltd. or one of its affiliates (collectively, “Specialized”) and runs from April 4 to 25 (EOD GMT +8).The Contest is offered to all riders in Singapore, Malaysia, Taiwan, China, Japan
    (the “Territory”).
  • Contest participants (“Participants”) who fulfill the requirements, agree to these Terms and Conditions and Specialized’s Privacy Policy and register on Specialized.comafter completing the challenge will be placed on an official waiting list.
  • All entries must be received at the place specified and during the period in which the Contest is open, and late or incomplete entries will be disqualified.
  • Entries must be submitted by an individual (not via any agency or similar) and, unless otherwise stated, are limited to one per household.
  • Proof of posting (if relevant) shall not be deemed proof of delivery. No responsibility can be accepted for entries which are lost, delayed, misdirected or corrupted during delivery to or from Specialized for any reason whatsoever and incomplete or illegible entries and/or those not made in accordance with these Terms and Conditions shall be invalid.
  • If selected, each winning Participant (a “Winner”) will be sent an email notification with directions on how to claim the prize.
  • Winners will be notified via email for order and shipping confirmation.
  • Framesets will be shipped to the Winner’s nearest/preferred Specialized retailer who will contact you and coordinate to help you build your new bicycle.
  • Unless otherwise stated, the Contest is open to anyone who is 18 years old and over, except employees of Specialized and any residents and/or citizens of a country that is currently subject to trade restrictions with the United States or any of its allies.
  • Specialized may disqualify any Participant or winner from the Contest or any future contest for any reason, including if Specialized determines, in its sole discretion, that the Participant (a) is not located within the Territory, (b) has entered the Contest with an intent to resell the Contest products, (c) has failed to comply with applicable laws in connection with his or her participation in the Contest, (d) has not consented to these Terms and Conditions and/or Specialized’s Privacy Policy, or (e) has violated these Terms and Conditions.
  • Specialized reserves the right to change, modify, add or delete parts of these Terms and Conditions at any time and without further notice. Such amendments shall be effective upon posting the revised Terms and Conditions on our website. If you do not agree with such amended Terms and Conditions then you may not participate in the Contest. Your continued participation in the Contest after any changes to the Terms and Conditions constitutes acceptance by you of such revision and that you agree to be bound by the Terms and Conditions as modified. It is your responsibility to regularly check our website for any modifications to the Terms and Conditions.
  • Unless otherwise specified, no purchase is necessary to enter the Contest.
  • By entering the Contest, you:
    • - grant Specialized and any third parties appointed by Specialized for the purpose of organizing and/or managing the Contest permission to use your name and likeness for the purpose of organizing and/or managing the Contest and related promotional purposes and grant Specialized the right to use your personal information to send you information about their respective products and services which may be of interest to you. If you do not wish to receive this information, please unsubscribe by logging into your profile and change your subscription option, or follow the instructions on the bottom of any newsletter that you have receive or follow the instructions given; and
    • - agree to indemnify Specialized against all liabilities, costs, expenses, damages and losses suffered or incurred arising out of or in connection with any breach of these Terms and Conditions.
  • If any provision of these Terms and Conditions is deemed to be illegal, invalid or otherwise unenforceable, the affected provisions shall be deleted from these Terms and Conditions but the remaining provisions shall continue in full force and effect.



  • This challenge starts and ends based on each participant's local time zone. GPS and virtual activities will count towards this challenge. Eligible activitiesinclude: Ride,Ebike Ride, Virtual Ride. Each activity must be a minimum of 20 minutes of moving time, completed onthree separate days each week.Manual activities will not count towards the challenge goal. Activities visible to "Everyone," "Only You" or "Followers Only" are eligible for this challenge.Your followers may see notifications that you've joined or completed this challenge, but your activities will remain private according to your PrivacyControls. Activities logged during the challenge must be uploaded to Strava no later than three days after the challenge ends. We expect all athletes tohonour the  Strava Community Standards, which includes abiding by all health advisements and restrictions in your area prior to undertaking any physicalactivity. If youare located in an area that does not allow outdoor activity, you may not participate except by means of indoor activity. Please see our blogwithinformation about exercising during a pandemic.To learn more about how to use Strava, please visit the  Strava Support Center or emailsupport@strava.zendesk.com. All other inquiries should be directed to Specialized. Prize eligibility andfulfillment is at the sole discretion of Specialized.The description of this challenge is provided by Specialized. The partner "Specialized" may require you to provide certain information to validate youridentityin order for you to collect a reward or prize they are offering in connection with your completion of the Challenge. Please see the Specializedevent page for promotion rules, prizes per territory, and all other related information.